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2013年在職攻碩GCT真題及答案(A卷 Word版)

來源:清華在線 2013-10-28 10:40:42 要考試,上考試吧! 考研萬題庫
考試吧整理“2013年在職攻碩GCT真題及答案(A卷 Word版)”廣大考生使用!
第 1 頁:語言表達能力測試
第 5 頁:數學基礎能力測試
第 7 頁:邏輯推理能力測試
第 12 頁:外語運用能力測試(英語)

  Questions 21-25 are based on the following passage:

  In a global survey released in 2012, half the responders admitted to buying things they really did not need. Two thirds are worried that consumers are buying too much. Such concerns may be justified. Many consumers have become trapped in debt.

  Researchers say that instead of making us more satisfied, high levels of consumption may lead to greater stress and unhappiness!

  As consumers, we are subjected to a great amount of marketing. What is the goal of marketers? To mm wants into needs. Marketers know that consumer behavior is driven largely by emotion. So advertisements and the shopping experience itself are designed for maximum emotional appeal.

  When you ask a consumer: Why do you buy so much? He or she may answer: I want to improve my quality of life. It is natural that people want a better life. Advertisers bombard us with messages that all of our desires—better health, security, relief from stress, and closer relationships—can be achieved by making the right purchases.

  But actually, as our number of possessions increases, our quality of life can actually decrease. Additional time and money are needed to care for more material things. Stress levels rise because of pressure from debt, and there is less time for family and friends. So you should protect yourself from becoming a victim of clever marketers. You should put emotion aside, and compare marketing promises with reality.

  21. The first paragraph tells us that ____________.

  A. half the things people buy are not needed

  B. most consumers are trapped in debt

  C. excessive buying is common

  D. consumption brings satisfaction

  22. According to the author, the goal of marketers is to ____________.

  A. turn the consumers' desires into consumptions

  B. carefully study the consumers' emotion

  C. make sure the consumers' needs are met

  D. make more money by cheating

  23. Many consumers are buying too much, because ____________.

  A. they don't know what they really need

  B. they want to stay in fashion

  C. they enjoy the shopping experiences

  D. they tend to be attracted by ads

  24. The word "bombard" in the third paragraph is closest in meaning to" _____________".

  A. break B. attack

  C. convince D. supervise

  25. The purpose of the author in writing this article is to _____________.

  A. reveal marketing tricks

  B. explain the working theory of ads

  C. advise people against over-spending

  D. analyze consumer behavior

  Questions 26-30 are based on the following table:

  Marital Status in the UK in 1991 and 2011

Marital Status

Percentage in 1991

Percentage in 2011

Male

Female

Male

Female

Single

24

19

34

26

Married

71

65

54

52

Widowed

4

15

4

13

Divorced

1

1

8

9

  26. Which marital status shows the least difference between males and females?

  A. Divorced. B. Widowed.

  C. Married. D. Single.

  27. Which of the following had the highest marriage rate?

  A. Males in 1991. B. Females in 1991.

  C. Males in 2011. D. Females in 2011.

  28. The percentage of females out of marriage in 2011 was ____________.

  A. 26 B. 34

  C. 35 D. 48

  29. Which group showed the greatest change over the 20 years?

  A. Single men. B. Single women.

  C. Married men. D. Married women.

  30. What characteristic can be found from the table?

  A. Most people chose to get married in both years.

  B. Unmarried population increased obviously in both sexes.

  C. More females than males got divorced in both years.

  D. More males stayed single in 1991 than in 2011.

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